Rebrand is the ‘in’ thing at TCW

North West-based software innovator, TCW, has undertaken a brand review and unveiled a new corporate brand identity, with a new website and exciting new features to go live at the beginning of 2021.

Formerly known as The Compliance Workbook its new brand identity reflects TCW’s commitment to its core values and future strategy. Clarifying its offering and reflecting its unique technology at a time when the company is transitioning from the realms of start-up to scale-up.

TCW has introduced a new ‘in’ component to support its growth strategy; to bring its innovative solution into a variety of sectors, industries and planned global expansion.

The new website, due to go live at the beginning of next year, will aim to increase its online presence and represent the commitment to innovation and thought leadership with industry collaborations and opinion pieces. It is aimed at current and future customers to enhance their experience and share knowledge and best practice.

Ryan Dempsey, TCW’s CEO, commented: “Now is the right time for us to grow both with the features we offer and the sectors we work with.”

After five years of organic growth which has already lead us to advance TCW in rail alongside TCW in social housing, we have refined our business model to fit the markets we aim to penetrate and we can see it’s the right time for us to expand.”

Ian Woolsey, TCW COO, added: “As a start-up business we have worked with and had the support of a number of fantastic companies which as enabled us to mature into the business we are today.

“The next logical step for us is to scale up and ‘go it alone’ which is why after a successful 4 year collaboration with CORGI Technical Services which has seen us gain some of the most forward thinking housing associations and local authorities as clients, CORGI CDMS will no longer be visible in the market place. Our relationship with our CDMS clients will not change and our relationship with CORGI Technical Services will evolve as we do.”

TCW’s market-leading software has evolved from an idea born out of necessity and frustration into an award-winning technology company. Its innovative approach and true understanding of the real-life issues faced makes it a truly unrivalled technology not only helping teams and organisation, but improving safety for society as a whole.

TCW creates the link between data, information and knowledge. Revolutionising how duty holders interact with essential data to see risk more clearly, inspiring its new tagline “Turning Information into Insight”.

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